Running For Office Academy

Dear Friend, 

We've never met, but I know one thing about you: 

    You're different. 

You're different because you're among the few genuinely interested and determined to make a real, positive difference in other peoples' lives. 

Most simply complain about the way things are. 

    But not you. You want to step into the arena and do something about it. 

Running for office is a calling. But, naturally, not everyone who runs will win. 

    "Why do some candidates spend a fortune and still lose?" 

    "Why do candidates who are hopelessly outspent sometimes win an election?" 

It's actually perfectly simple: 

    To win you must have a great campaign message. 

Without one, or if yours is poor, your chances of winning are at best negligible - most likely non-existent. 

A compelling and powerful campaign message helps you:

    Recruit volunteers

   Attract campaign donors to help advance your cause

   Earn the votes you need to win

My name's Jay Townsend and I'm uniquely placed to give you everything you need to create the compelling message your entire campaign depends on. 

I assure you this isn't a fatuous boast or puffery: 

During my 45 years as a political consultant, I've helped 302 candidates win elections and rise to power. 

I've worked in four different Presidential campaigns, six U.S. Senate races, eight Gubernatorial campaigns and 12 successful Congressional campaigns. 

As well as campaigns for County Executives, Attorneys General, State Representatives, State Senators, Mayors, County Commissioners, even City Council races.

There is nobody in our country better placed to pull back the curtain and reveal the secrets you need know to ensure your campaign message is irresistible ... 

    ... and you win your election. 

So if you want the satisfaction of acquiring the power to make a difference in public life, sign up for the course now. 

Or keep reading to find out more ...

During your campaign, voters will expect you to answer five key questions. 

So my video course, "How to Create a Compelling Campaign Message" comprehensively covers each one:

1. What makes you qualified for the job? 

Voters don't care much about you. They care a lot about what you are going to do for them. 

So you don't need a long resume to run for office. To be frank, you probably already have most of the qualifications you need. 

Let me help you figure out what they are. And which ones to include in your campaign message. 

And if you're worried your resume is a little light, I'll show you how to quickly beef it up.

2. Are your values and your moral code in sync with mine? 

Voters have a moral code and notions of right and wrong. And they want to know your values are in sync with theirs. 

Let me show you how to put yours on display with words, pictures, symbols and the way you talk. 

I've read enough, I'd like to order now 

3. What are you going to do for me? 

Your offer is the most important part of your campaign message. 

Voters want to know which problems you're going to solve ... 

... what wrongs you'll right ... what injustices you'll correct ... 

... and how you'll elevate their standard of living. 

I'll explain how to answer this question, based on: 

• The office you are running for 
• The piece of the electorate vital to your success 
• Who you're running against 

4. How do I know I can trust you? 

Voters are cynical about public figures and the promises they make. 

Smart candidates know to answer the trust question with a story about a time in their life that made them passionate about fixing a problem... advancing a cause ... or correcting an injustice. 

Let me show you how to find your story. 

A story which after you've told it, voters will know they can trust you to do the right thing when you're in office. 

5. What makes you better than your opponent(s)? 

Your answer depends on your situation. 

Whatever it is, voters appreciate candidates who make their voting decisions easy. 

I'll show you how to make the choice clear for them - by defining the election on your terms and exploiting the weaknesses of your opponent. 

Your answers to these five key questions are what makes your campaign message compelling. And, as I'm sure you can understand, your answers are absolutely critical to your campaign's success. 

Which is why each one is dealt with in exacting detail in "How to Create a Compelling Campaign Message".

I've read enough, I'd like to order now 

How to Create a Compelling Campaign Message is delivered in six, easy to follow, bite size, video lessons.

47 minutes 31 seconds to your electoral success 

    Introduction and Lesson 1: How to prove to voters you're qualified to do the job (4.25) 

    Lesson 2: How to prove to voters your moral code is in sync with theirs (3.05)

    Lesson 3: How to tell voters what you are going to do for them (11.26)

    Lesson 4: How to prove to voters they can trust you (16.08)

    Lesson 5: How to prove you're a better choice than your opponent (8.50)

    Lesson 6: Your next step on the path to victory (3.37)

What's more, as well as the videos, you can download a pdf copy of each lesson. 

    "You won't find another course like this. Anywhere." 

How to Create a Compelling Campaign Message is proven and tested for success in a political campaign. 

In just 47minutes 31 seconds, you'll know exactly what you need to construct your compelling campaign message ... and how to do it. 

I've read enough, I'd like to order now 

Jay Townsend is a speechwriter, debate coach, marketing and advertising strategist.

He's worked in four U.S. Presidential campaigns, scores of U.S. Senate, Gubernatorial and Congressional races. 

Jay is the author of 3 books, "So You Want to Run for Public Office", "The Worst Mistakes Candidates Make” and "Timeless Lessons from the 2016 Election". 

He has received several national awards for his work, including: 

• Nation's best television commercial aired in a Gubernatorial race 
• Best persuasion mail piece produced for a Presidential campaign 
• Nation's best newspaper ad for a political candidate.

A member of the National Speakers Association, Jay has spoken to hundreds of audiences. 

He has lectured on politics and political warfare at the United States Military Academy, the Marketing Research Association, the Marist Institute for Public Opinion, the Coro and Luce Foundations, numerous colleges and universities. 

Jay has appeared on NBC, NY1, Time Warner's Capitol Tonight, FOX News, Canadian TV and is a Sr. Global Advisor to the James Luce Foundation.

I am, of course, biased. But these people aren't - they've all jumpstarted their campaigns thanks to How to Create a Compelling Campaign Message. 

Here's what just five candidates have to say:

$47 for the information I'm giving you is a complete bargain - I'm sure you'll agree once you've seen everything. 

But I want you to be completely comfortable investing even this small amount in your successful campaign. Which is why your purchase is covered by my 30 day, diamond strength, no nonsense, no quibble guarantee:

If for any reason - or no reason at all-you're not 100% satisfied with "How to Create a Compelling Campaign Message" just let me know within 30 days for a prompt and courteous refund. What you learned from the videos and any of the handouts you downloaded are yours to keep with my compliments. 

I've read enough, I'd like to order now

Still not sure? 

Look. You could spend a lifetime trying to learn this stuff - I have. 

But with your campaign imminent, you don't have time to spare. 

You could hire me to work with you one-on-one. But this will cost you between $2,500.00 and $25,000.00 per month. 

Or you can buy How to Create a Compelling Campaign Message and put my lifetime's knowledge to work for you – right now for only $47 

And remember, with your 30 day, diamond strength, no nonsense, no quibble guarantee you're not risking a cent. 

Don't waste another second, grab your copy now before something gets in the way or distracts you.

Best,

Jay

PS. To win the office you're running for you must have a great campaign message. 

Discover how to create yours today - for only $47 

PPS. "To the best of my knowledge, you won't find another course like this anywhere else."